Program > Papers by speaker > Boyer Pierre

Targeted Campaign Competition, Loyal Voters, and Supermajorities
Pierre Boyer  1@  , Kai Konrad  2@  
1 : Ecole Polytechnique [Palaiseau]  -  Website
Ecole Polytechnique
École Polytechnique, 91128 Palaiseau Cedex -  France
2 : Max Planck Institute

We consider a two-candidate campaign competition in majoritar-
ian systems with many voters. Some voters are loyal, some can be
influenced by campaign spending. Own loyalty with respect to a can-
didate is the voter's private information. Candidates simultaneously
choose their campaign budgets and how to allocate them among the
voters. We show that a candidate who has a group of loyal voters
wins with a higher probability, but chooses the same expected budget
size as the rival candidate. The equilibrium distributions of campaign
spending target all voters equally in expectation, but target some vot-
ers more than others ex post.



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